In today’s tech savvy business community, professional networking sites
such as Biznik, Opportunity, PartnerUp, VisualCV, Meetup, Xing, Plaxo &
LinkedIn all provide excellent online locations to help you grow professionally,
but to date as stated by Forbes,
“LinkedIn is far and away, the most advantageous social networking tool
available to job seekers and business professionals today”
With 2 people joining every second, LinkedIn is the largest professional
network in the world with over 610 million users of which 40 million are
students, its available in over 200 countries in 40 languages and your basic
account is free set up. You can use LinkedIn for a variety of different reasons
from promoting your company, job seeking, growing your brand, attaining
information, promoting your blog, promoting jobs and most importantly it’s
a super location to network with professionals across the globe.
To setup your free LinkedIn account you will need to submit your email address
and create a password and please make sure your email address is a professional
one. You will need to add your contact details, summary section (include up to
date industry buzz words), work experience, qualifications & your interests. You
can also add in specific skills which people will endorse you on and you can also
get recommendations from colleagues and friends to strengthen your claim to professional knowledge.
Things to remember, LinkedIn is a professional networking site not Facebook,
only post work related topics in a professional manner. Have a professional photo,
keep your profile current and without spelling or grammatical mistakes, try and get
recommendations from people you know and be specific. Join groups and forums
and contribute value adding information. Connect with people you know, people
that might benefit from knowing you but do explain why you would like to connect.
Connect with recruiters but be careful connecting with companies you would like
to be employed with particularly in the way you approach them, and before you do
any of this ensure your profile is completed fully.
Top Tip: Ensure your LinkedIn profile matches your CV.